2024 Annual Letter from Our Founder, Foster Coulson
Wishing you an No AI, mRNA-Free, MAHA New Year!
Some say there is a lightness in the air; we have shifted into a new age, a golden age of well…. everything it seems. While the world appears to be cloaked in optimism, few realize that the most monumental moves of the last century are currently unfolding before us. But, before I get to that, I want to recap what I am incredibly proud of in 2024 and preview what’s to come!
- Our companies are proudly American. We sell our products to Americans, pay American taxes, and are committed to prioritizing the hiring of Americans. This includes employing over 100 American doctors who are unshackled from the corrupt insurance system that holds our healthcare system hostage.
- In 2025, we are planning to make significant investments into Supplement and Pharmaceutical manufacturing and distribution facilities in America to ensure we can control the entire supply chain and maintain the highest possible quality products made in America, by Americans. This will proudly make us one of the only companies in North America at scale who control the entire supply chain from sourcing raw ingredients, manufacturing, selling, and shipping to their customers - This is critical.
- I am expanding our internal disaster task force program. Any natural disaster that affects any our customers will be met with free medical support in their time of need. From Hurricane Helene to the East Palestine train disaster, we helped hundreds of people get access to care while they waited for help. It’s not a PR stunt like so many other companies do; it’s offering real aid with the tools at our disposal in desperate because it’s the right thing to do.
- Finally, our food supply is under significant threat. In Q1 2025, we are making large investments into securing a cost-effective supply chain of natural, fresh, organic, non-GMO, and vaccine-free food sources that we will offer to our amazing 1,000,000+ customers in the US. You can sign up here for updates and be first on the list.
As exciting as the future is, there are also several critical concerns that few are raising at this moment. These include: the advancements and debate of using AI in medical / wellness settings, the future of medical freedom, a lack of honest discussion around the horrific damage from mRNA vaccines, and… what actually is MAHA?
We are all saturated by the positivity around AI and how it’s going to make the world a better place. In a medical setting, we are already seeing AI displace doctors when it comes to the identification and preliminary diagnosing of certain conditions – Radiology is a field particularly impacted thus far. I can see the eventuality of AI being used to support doctors by giving them an additional data inputs for the DOCTOR to then best diagnose and help their patent. Where we need to draw a hard line is letting AI be a sole decision maker at its “programmed” discretion when it comes to diagnosing and treating patients. The emotional and physical complexity at play, including empathy, when a medical professional is treating and diagnosing a patent is simply something AI will never be able to comprehend. Moreover, how can we ever be certain that an AI isn’t programmed with a bias that’s favorable to people other than the patient, e.g. pharmaceutical or insurance companies? In my businesses, we will never expose your data to AI and we will never replace the doctor - patient relationship with an emotionless computer. Period.
Ronald Reagan famously said, "The nine most terrifying words in the English language are: I'm from the Government, and I'm here to help." We look at a new administration as a savior who will drain the swamp and Make America Great (and Healthy) Again. Let's not forget - 99.9% of decisions that affect our lives in a meaningful way are made by ourselves; not the current or future Federal administration. This is doubly true for health decisions. It doesn't matter who is in the White House - you need to retain the choice of what goes in your body. A choice that was tragically lost at the start of the pandemic and one we will fight to protect for future pandemics.
Finally, let’s discuss MAHA, MAGA and MRNA Vaccines; as many see them as a love hate relationship. How can we make America healthy again without addressing the elephant in the room? Hint: it’s not just about dyes in the food we eat. The reality is that the promises made on behalf of MAHA were never a key election platform for MAGA. We need to reset our expectations, as I believe we will not see the consequences for vaccine manufacturers that we’re expecting. Instead, I am seeing is the same type of “agenda 2030” verbiage from the unelected MAHA / MAGA spokespeople talking about “truth and reconciliation” in science, while failing to address the original core promises of pulling vaccines from the market and eliminating the legal immunity of pharmaceutical companies. What happened to MAHA’s morals and conviction? Time will tell….
So… where do we go from here?
Remember: you have the ultimate power.
If you’re going to take guidance, do it from those who sacrifice their livelihoods and have lost much for standing up for what is right. As you spend your hard-earned money, make sure it’s supporting companies who actually fight for you and contribute back to society in a positive way. Your health and that of your family’s is the most important thing to invest in and fiercely protect.
I am so grateful for all your support as we build a better world.
Wishing the best in 2025 from my family of companies,
Foster Coulson
The Wellness Company - Redefining Health & Wellness - Farms coming soon
Zelenko Labs - Dr Zelenko Immune System Products
1775 Coffee Company - The best UnWoke coffee in the world
Holistic Goddess - Holistic Women’s Market Place
Vigilant News Network – News the Mainstream Media Misses
unjected – Find Your Unvaccinated Love
Pawsitive Health - Your Pets Deserve It